Attention: Smart people who make money sending email … You will want to attend…

Discover What’s Working NOW In Email Marketing In 2 Days Flat LIVE! – at EmailWorld and Get Certified Too…

That said…

If your business depends on sending email, you would be CRAZY not to attend this EmailWorld™…

Let me prove my point…

Do you know…

  • How to get 3 TIMES more subscribers than you’re getting right now by taking away your opt-in form COMPLETELY?
  • How to as much as DOUBLE your email deliverability using simple list hygiene?
  • The 10 proven subject lines formulas and 3 “Sneaky Little Tricks” that increase email click through rates by up to 500%
  • How many links you should add to each email? Where they need to be placed and what they need to say. (One mistake here and you lose 90% of your clicks)
  • The “KEYSTONE” secret to email copywriting that almost forces people to click on your emails?
  • The 8 critical failure points an email must pass before it hits the inbox… or doesn’t.
  • How to use Facebook to increase boost your email campaigns performance by up to 321% for just $10 a day?
  • How automated micro-segmentation and “triggering” can boost sales conversions from email by as much as 180%
  • How the perfect HTML template can increase response by up to 83% and how this common mistake can DISTROY it by cutting response in half
  • How to “Mind Read” your list for a penny a name to determine sex, age, location, wealth level… you can even tell you if they have a cat… seriously!
  • How to eliminate 90% of all SPAM complaints by adding a “Tiny Word Button” to the top of every email you send “Can you guess what is says?”

How Much Money Are You Losing and How Fast Are You Losing It?

Imagine, what just one of those strategies or tactics could do for your email income over the next year…

And that’s just a TINY sample of what you’ll learn at EmailWorld 2013™.

Making One Connection at EmailWorld 2013 Can Change EVERYTHING!

Now let’s talk about who you will meet at EmailWorld2013™

First, you’ll network with other marketers just like you that share the same challenges, opportunities and knowledge.

EmailWorld2013™ is not an ordinary conference but more of an interactive bootcamp where you will learn as much from the mastermind of other students as you will from the speakers.

Plus, you’ll meet the best hand picked vendors in the industry.

Email service providers, copywriters, media buyers, shopping cart and CRM providers, list brokers, data analysts and more…

Last… the experts

We have assembled the best and the brightest email marketers from across the globe to share their knowledge, insights, strategies and latest breakthroughs.

The Lineup

Ryan Deiss

CEO - Idea Incubator

Ryan is a well known personality in the online marketing world and heads Idea Incubator, a digital publishing company with more than a dozen companies in its portfolio, as its CEO. Ryan has overseen the development of the email marketing program for each of Idea’s portfolio companies and is himself a published author and email marketing expert.

Perry Belcher

CEO - Planet Amazing

Perry has been involved in email marketing as chief copywriter for Idea Incubator, Digital Marketer & Planet Amazing for the past five years. He is a master of attention getting subject lines and driving clicks through email copy.

Richard Lindner

Director of Email Marketing -

Richard is a master of email marketing and deliverability. He has been responsible for numerous email platform migrations and is familiar with all of the major email marketing platforms. This year alone, Rich will see to the delivery of approximately 350 million emails.

Roland Frasier

All Channels Media

Roland is an expert in direct mail marketing, the analog component to email and specializes in integrating online and offline mail marketing programs. His representative clients include PepsiCo, Mitsubishi Heavy Industries, US Airways and Frazee Paints, among others.

Jonathan Cronstedt


Jonathan has overseen direct response operations in the real estate, mortgage, e-commerce and information publishing industries. He specializes in the area of product launches and email communications in connection with the launch of new products.

Craig Klein

CEO - Sales Nexus

Craig Klein is CEO and Founder of, a leading web based customer relationship management (CRM) and email marketing solution for sales teams.  Craig’s a sales process guy. His passion is helping small businesses hire, train, measure and manage sales people through their sales process. Craig’s the author of “Grow Sales with Emails” and several other popular e-books.  He is a contributor to Small Business Today Magazine and has appeared as a featured speaker at the TEANA 2012 Conference and many other exhibitions and conferences. 

Jim Ducharme

Community Director - GetResponse

Jim Ducharme is the Community Director with GetResponse. He's a veteran broadcaster and editor, having launched such brands as PC World Canada and The eMail Guide as editor. As GetResponse Community Manager, he's both brand ambassador and customer advocate. His traditional and new media experience provide him a unique perspective and insight regarding integrated email and multi-channel marketing. Jim's a story teller who's well known for his ability to use analogies to put things in a familiar frame of reference. You'll find Jim writing for numerous blogs and speaking at events around the world.

Daniel Miller

Sales Director - Benchmark Email

Born and raised in Las Vegas, Miller later moved to Malaga, Spain, where he started a successful computer consulting company. By hitting the phones and generating solid word of mouth, he built up a portfolio of 150 top-notch clients who relied on his considerable expertise on a regular basis.

Miller then moved to Los Alamitos, California, where he started working as a sales rep for Benchmark Email. After completely immersing himself in the email marketing world, he took the position of Sales Director for the company.

Miller now uses his experience to run highly popular webinars, teaching small businesses everything from how to build email lists to improving newsletter delivery.

Through Benchmark, Miller has developed strong ties with business leaders across the world, and he remains a visible, enthusiastic advocate for good email marketing practices.

Dave Littlechild


Dave has been at the cutting edge of email marketing for the past decade.  With a proactive involvement over the years in email platform development, Dave helps inspire email marketers in succeeding in their goals, reducing costs and developing enormous growth in ROI.  He is also a trainer and consultant for a number of digital marketing bodies both in the US and the UK.

Robert Burko

President - Elite Email

Robert Burko is President and Founder of Elite Email, a world leader in email marketing solutions.

As one of Canada's chief email marketing and digital marketing specialists, Burko has appeared on national television, radio, podcasts, and in countless print publications and blogs across North America. He is one of only two authorized speakers for the Email Experience Council in Canada. Robert was also featured in the popular CBC documentary "The Selling Game" that focused on the emerging social media industry.

Robert started Elite Email while still in high school, and now operates offices in Toronto, Canada; New York, USA; and Noida, India. Under his leadership, the company has received many awards and accolades.

Recognized as a thought leader in his industry, Robert is a nominee for the upcoming 2013 “Ernst & Young Entrepreneur of the Year”. He is often invited to speak as an expert in his field at high-profile events both within his industry and for those outside that are looking for easy online business solutions. Notable events include DX3 Canada, Ontario Camps Association Annual Conference, Small Business Exchange, Markham Small Business Week and the Canadian Restaurant and Foodservices (CRFA) Show.

Having worked with both small and large organizations around the globe, he has provided insight for popular brands such as Ford, Starbucks, Ingersoll Rand, Botox, Red Cross, Fred Perry and Sauza Tequila, among others.

Elie Ashery

Managing Principal - Gold Lasso

Elie Ashery is the managing principal of RegReady, a fair and balanced customer acquisition community helping marketers build true opt-in lists and sales leads.  Additionally, Elie is the co-founder and a director of Gold Lasso, a special situations email service provider to mid-level and enterprise companies. Elie’s career as an Internet marketer has been chronicled in numerous media outlets including Entrepreneur Magazine, The Wall Street Journal, Inc. Magazine and The Washington Post.  As a thought leader he has written numerous articles for trade journals and blogs covering a wide range of Internet marketing topics from strategy to ethics. Elie holds both an executive masters degree in business administration and bachelors degree in finance from the University of Maryland’s Robert H. Smith School of Business.

Massimo Arrigoni

CEO- MailUp

Massimo Arrigoni is a software entrepreneur with over 15 years of experience in ecommerce and digital marketing. As CEO of MailUp, Inc., Massimo is currently helping Italy-based MailUp develop innovative email marketing solutions and grow its business internationally.

MailUp is a complete email delivery system for businesses: a mid-tier email marketing solution with strong campaign management tools, smart integrations with CRM, CMS, and ecommerce systems, and a built-in SMTP relay service. The #1 ESP in Italy, MailUp is growing fast around the world.

Before joining MailUp, Massimo was a co-founder, co-owner and former CEO of Early Impact, Inc., a developer of popular ecommerce solutions including ProductCart (shopping cart software) and SubscriptionBridge (recurring billing platform). In the spring of 2013 SubscriptionBridge was sold to cloud solutions provider Cloud Nation, and ProductCart to Florida-based Web agency NetSource Technologies.

Massimo is also a board member at the Mind The Bridge foundation (, a San Francisco-based startup accelerator with a focus on Southern European startups.

Justin Rondeau


Justin leads the editorial and training workshops for WhichTestWon the top weekly publication in conversion optimization. More than 75,000 marketers each month visit WhichTestWon to research its extensive Case Study library featuring creative samples and results data for more than 200 A/B and multivariate tests. A trainer with hands-on testing and conversion optimization in both B2B and ecommerce, my goal is to inspire and educate more marketers to optimize their email campaigns, social campaigns and web sites via testing.

His presentation and training experience includes being one of the highest-rated speakers at Conversion Conference New York, speaking at Click Summit, MediaBistro conferences, Retail Marketing Virtual Conference & Expo, Affiliate Summit, as well as private events for organizations ranging from Agile Educational Marketing to Vindicia.

Christopher Barnes


Christopher plays a key role in helping new and existing agency partners have success with their email marketing efforts. He provides expertise in crafting compelling strategies and tactics for successful email lifecycle programs. Plus, He is an expert user of multiple email marketing platforms.

Previously, Christopher operated a successful email consultancy that helped clients achieve measurable ROI with their chosen email marketing programs. He "cut his teeth" at ExactTarget with roles in sales development for a couple of years. "Yes, I do have a "dot com" story. During the Dot com craze, I co-founded a successful Los Angeles interactive marketing agency, ComChoice, where our clients benefited from our integrated marketing strategies. I was instrumental in acquiring key accounts such as Nissan Motors, Lexus, and 20th Century Fox. Our team's insights into new marketing solutions help lead this company's drive into CD-ROM and web development. Christopher is a graduate of the University of Minnesota, happily married with three children and reside in sunny Southern California. He speaks at trade shows and business schools by invitation on the subject of Interactive Marketing and Permission Email Strategies.

Lance Johnson

Conversion Geeks

Lance specializes in direct response web copywriting. Primarily long-form sales pages and scripted sales videos. Also, he has an increasing interest in producing high converting autoresponder sequences.

Heather Seitz

Email Delivered

Heather Seitz started her career online back in 1999 during the Dot Com boom and worked at a number of startups prior to starting her own digital marketing company. 

For years, she focused on the real estate industry, providing online and offline training programs and was one of the first “trainers” to conduct regular educational teleseminars, and eventually webinars. During that time, she became an expert on the topic of email marketing, and what it took to engage your audience through email. During this time, she millions of email messages and quickly learned what worked and what did not. 

Heather has since built a highly successful email marketing and deliverability company and works with some of the top marketers in the world on a daily basis. She has helped develop campaigns across a variety of industries and campaign types such as marketing sales funnels, re-engagement campaigns, affiliate promotions, product launches, and more… With over 14 years in digital marketing, and email specifically, Heather is able to help take your email campaigns to the next level – AND get your messages to your subscribers’ inboxes!

Effective email marketing and inbox delivery is CRITICAL in today’s marketplace. You simply must know how to get your messages delivered AND opened/read.

Dan Ralphs

Manager of Business Development - Infusionsoft

Whether you are a business who sells through a website, a retail/office location or a sales team, Infusionsoft can help you grow your business.

At Infusionsoft, we've dedicated ourselves to a single purpose: help small businesses succeed. It's our sole reason for existence. We live out this calling (some say obsession) by building the only all-in-one sales and marketing software that makes it easy for small businesses to get organized, attract more customers, grow sales and save massive amounts of time.

Jay Jhun

Vice President - BrightWaveMarketing

As Vice President of Strategic Services, Jay leads a team dedicated to discovering and exploring ways to improve email and marketing programs -- from audits and best-practices recommendations to list growth strategies to the latest innovations.

He serves as BrightWave's mobile optimization evangelist, speaking at conferences, writing for the BrightWave blog, and tweeting as @emailrocks.

Jay brings 16+ years of digital marketing experience to BrightWave, most recently working with brands like United Parcel Service, The Hershey Company, Food Lion, Logitech, Nationwide Insurance, GameTap, and Ruth's Chris Steak House.

John Hayes


John W. Hayes is a marketing strategist and contributing author at Vocus, a cloud-based marketing software company providing an integrated suite that combines social marketing, search marketing, email marketing and publicity into a comprehensive solution to help businesses attract, engage and retain customers.

With more than 18-years’ experience in the online marketing environment, he specializes in helping small and medium-sized businesses maximize the potential from their marketing budgets through the development of strategic email, social media and content marketing programs.

In 2011 he opened the first international office for iContact (a US-based email and social media marketing company) in London. iContact was acquired by Vocus in 2012.

He has written two books, Becoming THE Expert: Enhancing Your Business Reputation through Thought Leadership Marketingand A Crash Course in Email Marketing for Small and Medium-sized Businesses

Michael Halper


Michael Halper, author of The Cold Calling Equation – PROBLEM SOLVED and creator of the SalesScripter, helps business owners and sales professionals to increase sales results by improving the areas of prospecting and lead generation. Halper is able to make a mark on organizations and people’s lives by providing quality sales training, sales coaching, and sales tools.

The foundation for all of Halper’s teachings is his twenty years working on the front lines in sales, marketing, and customer service roles. During that time, he worked for many organizations, for many different managers, and saw just about everything in terms of what a sales person should and should not do. He experienced both failure and success and learned from every experience, from every deal, from every interaction. It was through fighting in the trenches day in and day out where he learned what it takes to be successful.

Halper combines his real-world experience with a strong educational background including a BBA in Marketing, an MBA in Management, a Graduate Certificate in Executive Coaching, and Michael is currently working on a Masters of Science in Organizational Behavior at the University of Texas at Dallas. Michael is also a certified professional coach currently holding an ICF Associate Certified Coach credential.

Today,Halper is the founder and CEO of Launch Pad Solutions, LLC, a sales training and services firm, founder and CEO of SalesScripter, LLC, a web-based solution that helps sales professionals to develop their sales messaging, and President of the American Association of Inside Sales Professionals Houston Chapter.

Justin Premick


Justin Premick has earned his stripes as an integral part of AWeber Communications' marketing team. In the process, he has also earned a reputation as a thought leader in the e-mail marketing industry... with an emphasis on responsible e-mail marketing strategies and tactics.

Ron Cates

Constant Contact

Ron has developed a broad range of solutions for marketing professionals, small businesses, and nonprofit organizations; helping strengthen their customer and donor relationships. Ron is a popular speaker and educator on topics including developing email marketing strategies, designing effective email communications, and maintaining powerful relationships with stakeholders.

Michael Kelly

Co-Founder - ClickMail Marketing

Responsible for managing strategic vendor and key client relationships for ClickMail Marketing.

ClickMail Marketing is an Email Solutions Provider, and offers the nation's largest selection of Email Service Providers (ESPs). We specialize in optimizing the ROI for email marketing initiatives. We take a holistic approach in identifying and coordinating all the moving parts that determine the level of success of an email campaign.

We've partnered with appr 2 dozen top-tier Email Service Providers (ESPs) which allows us to be objective and platform-neutral. We work under the premise that there is no one 'best' ESP, but depending on the particular email/emarketing initiatives - there will be a short-list of ESPs that are 'best-suited' for the project. We help to identify and select from that short list.

Our clients have the option to use us as an extension of their marketing team (i.e. service bureau and fulfillment), or operate autonomously once we've helped them select/deploy the ideal delivery engine for their objectives.

We keep up with the moving target that is email best practices, and share that information with our clients. We also provide additional consultative services as needed, along with sharing our repository of white papers, articles, case studies, and reports

John Caldwell

Red Pill Email

Having been in the email space since 1996, Red Pill Email founder, John Caldwell, has worked on the agency side, the client side, and as a consultant, using deployment tools that range from ESPs to in-house to home-grown email systems.

Experienced in integrated email marketing and operations, John has worked with a number of major clients that include Teleflora, eHarmony, Experian Consumer Direct (, LegalZoom, eFax, WebEx, Palm, and more.


More than a DOZEN other speakers, authors, marketers and industry experts are scheduled to attend.

This is a true BRAIN DUMP!

Here is a little taste of the schedule…

Email World 2013 Conference Day 1 - September 24th
Regisration Opens
Defining Relevance: Right Message, Right Time, Right Customer
Steal These Ideas Panel
10:15AM - 11:00AM
Converting Prospects Into Subscribers

Acquisition Strategies Email marketing cannot succeed without an email list to market to. This session examines what media is working now to drive subscriptions, including home page sign-ups, social driven subscriptions, high converting offers, high engagement copy and improved user experiences.

11:00AM - 11:30AM
Data Mining & Big Data Meet Email

Big Data is the buzzword of the day. This session explores best practices on how to use Big Data and Data Mining strategies to improve your ability to target prospects, engage them more fully and even how to draw on big data and data mining strategies for social media.

And that’s half way through Day 1!

We’ll be covering Much, Much More…

  • The importance of the email subject line and how to craft great ones
  • Hot email subject line case studies and split tests
  • Email + Social Media Fusion
  • Designing Emails For Mobile
  • Tips For Decreasing Opt-outs and Unsubscribes
  • Advanced Segmentation & Personalization
  • Live-Testing and split testing analytics.
  • Using video inside email (yes you can)
  • List Hygiene & Why Big Lists Are Not Always Best
  • Beating The Urge To Purge With Successful Win-back Campaigns
  • Tips & Techniques for Growing Your Subscriber List
  • Using Email Measurement To Drive Huge Conversion Lifts
  • How To Write Email Copy That Sells
  • Email Newsletters and the Art of Personalization
  • Getting In The Inbox
  • Using Buyer Behavior To Deliver Communications That Convert
  • Email Creative Masterclass: 60 Ideas In 60 Minutes
  • 5 Changes You Can Make To Your Email Right Now To Increase Conversions
  • Using Email To Discover What Your Customers Want & Value Most From You
  • You’re Not Doing It Right: Why Inbound Marketing Trumps Outbound Every Time
  • Email Emergency: 7 Steps To Resuscitate Your Email Program’s ROI
  • How To Master the Power of Email Automation & Behavioral Targeting To Increase Conversions
  • Using Segmentation & Behavioral Analytics to Drive Sales
  • Call-To-Action Optimization To Achieve Maximum Clickthroughs
  • Live Optimization Hot seats
  • Email Optimization Strategies
  • How To Build Large High Quality Email Lists
  • Drafting Subject Lines That Get The Most Opens
  • Email Copy Clinic
  • Conversion Hacks – Turning Clicks Into Sales
  • Using Customer Data To Improve Email Relevance & Revenues

And there’s still more…

In one place, in 2 days the World’s top email marketing experts will be delivering a YEARS of combined knowledge, high leverage strategy and the newest cutting edge strategies in the World of email.

If you want to learn to speak a foreign language, the best way is to SUBMERGE yourself in the culture, spend time with the people and communicate one-on-one.

That said…

If you want to learn email marketing the fastest way is to come to EmailWorld2013™.

First, you’ll be surrounded by the brightest minds in the industry, brain dumping a wealth of knowledge that couldn’t be learned by reading 100 books.

This is the FRESHEST information on Email Marketing on the face of the Earth

Second, you’ll get the FRESHEST new information, tactics and strategies “What’s REALLY working now”

EmailWorld™ is for people who want to take their businesses (and incomes) to the next level, and who are willing to put in the effort and investment that's required to reach that level.

Still feel it's right for you?

Then you're probably wondering how much you're going to invest to attend this event. Ok, here goes (without the usual "beating around the bush")…

The Fee To Attend the EmailWorld™ Is $997 but…


You can bring a business partner, spouse, co-worker or business associate as your guest FREE while supplies last.

If your initial reaction was anything other than "Wow, that's A LOT less than I thought it would be…"

Here's the deal: I don't mean to sound cocky, but my team and I are some of the only "teachers" who actually earn more money actually marketing than we do TEACHING it.

That's a fact that very, very few "gurus" can claim.

And you get all of us in the same room teaching you everything we know about email marketing (the most important parts of online marketing) for 3 straight days!

Frankly, I think it should, and perhaps could, be much higher. Lesser events have sold for $5,000…even $10,000 price points, and many of our friends in the industry suggested that we do the same.

But to be totally transparent with you, we would need to work A LOT harder to sell this event at $5,000 or $10,000, and we simply don't have the time or desire to do that.

Instead, we wanted to set a price that was higher than your typical "pitch-fest" kind of event, but still low enough to be a "no-brainer" for the right type of person.

…and at $997, we'll have no problem selling out the limited 300 available seats (Heck, last year's event sold out in less than a week).

So again, if the price of this event seems high, or even a little bit scary… please don't continue reading any longer. YOU SIMPLY DO NOT QUALIFY.

Again, I'm not trying to be mean, but facts are facts.

Honestly, even as I type this right now, $997 seems too inexpensive for the level of content that we're giving you. But I want to make it a TOTAL no-brainer, so here's what I'm gonna do…

I’m gonna cut the price in half again!

Just register today for $497 TODAY and that’s it. Just $497 gets you in… and you can bring an associate or business partner for an additional $297 each.


Because I want you to bring your entire TEAM and see with your own two eyes what a great event EmailWorld really is!

Register NOW!

All you need to do to gain access to this one-time-only event is register and pay your

(Actually, if you buy in the next few hours, you're eligible for early-bird pricing and savings of $500 which means you only need to put down $497 today!)

I'll say it again in case you dozed off…
Invest $497 as a deposit today ($497 if you deposit now), and bring as many guests as you want for and additional $297 each.


Yes!, I want to "get-it"

Please enroll me in your upcoming

EmailWorld 2013™ Summit

September 24th and 25th

Step 1

Reserve Your Seat For
Email World 2013


There's no reason to procrastinate or deliberate any longer. The time for action is now, because if you wait there's a very good chance that this event WILL sell out.

And believe me, when it's the week after the event and the forums are buzzing about all the "big reveals," you won't want to be the guy standing on the outside wondering what everyone else is so excited about.

So REGISTER NOW while spots are still available.


I'll see you in San Diego,

Ryan Deiss

P.S. In case you were wondering, there are no plans to "productize" this event in any form. In other words, if you're planning to skip the event because you think you'll be able to buy the recordings at a later date…


While we will record the event, the recordings will only be made available to LIVE attendees, and only after signing an agreement not to sell, copy or redistribute the recordings in any form or fashion.